2010年8月27日,加拿大太阳能公司宣布,从下赛季 DEL开始成为Munich冰球队的赞助商。
该赞助商身份更一步加深了这个总部位于安大略的公司在德国市场的投入力度,并是这个全球流行的运动更有利的得到了推广。下赛季,EHC Munchen的队员们(其中有十个队员为加拿大人)将披上印有加拿大太阳能标准的队服。该标志为一个太阳,标志同时也将被显眼的印在两个护膝以及两个手套上。
冰球是一项大运动量,高竞争性的团队运动。行动需要尽可能的精确,高效以及有活力。在这个方面上,加拿大太阳能公司与EHC Munchen冰球队有着共同的特征。
这项赞助活动会使加拿大公司更大的推进公司的知名度,尤其是其位于Munich的子公司。
27.08.2010: Canadian Solar, one of the world's largest solar companies, announced it will sponsor the Munich hockey team, EHC Munchen, in the upcoming DEL season.
This sponsorship underscores the Ontario-based solar company's commitment to the German market and to one of the world's most popular sports. Next season, the EHC Munchen players, with ten Canadians among them, will enter the rink with Canadian Solar's logo on their jerseys. The Company's logo with the sun will also prominently
appear on the two top goalies' shin guards and gloves. "Hockey is a high-energy, highly competitive, team sport. The game requires utmost precision, efficiency, dynamics and the highest performance level. Both the EHC Munchen hockey team and Canadian Solar share these characteristics, making coach Pat Cortina's team the perfect match for us," said Dr. Shawn Qu, Chairman and CEO of Canadian Solar.
"This sponsorship is also a commitment to our Canadian identity, and to our subsidiary in Munich." …
Source: Canadian Solar Inc.